Eva Avila And Rolex Lady Datejust Pearlmaster; Makes You Go “Weak In The Knees”

Eva AvilaThe winner of the fourth season of the Canadian Idol sure has a lot going on for her at a very young age of 22. The gorgeous singer was the second female winner of the reality show and has quickly become an idol for young teenage girls all over Canada. Like the Rolex that has garnered a huge fan following and gone the next step and can claim for itself a loyalty that very few watch brands can even begin to dream of, the way Eva’s career is shaping up it doesn’t see long before we’ll see the young singer competing with the best in the music industry. Rolex in Canada was introduced as the Rolex watches started gaining more popularity on the other side of the border. Rolex since its inception has made people who like efficiency in style go weak in the knees with their designs and the talent to reintroduce their selves with every new collection.

The singer from Ontario gave her first public performance when she was only two years of age. Eva auditioned for the fourth season of the Canadian Idol and was soon selected for the contest. Eva went on to become the Canadian Idol of the season after defeating her close opponent Craig Sharpe with only 3% votes. She sang the hit single Meant to Fly and won the Idol Single round. Avila performed on Powerless on the Grand Finale night of the contest and was declared the winner. Eva had won a lot of support from local politicians who touted Eva as one of the most obvious candidates for international stardom. Lady Datejust Pearlmaster Sony BMG signed on Eva and her first single Meant to Fly debuted at number one on the Canadian singles chart. The single received a double platinum certification. Avila’s debut album Somewhere Else released in 2006 and Eva was nominated for the 2007 Juno Award. Her next sophomore album released in October 2008 and the special feature of the album was the song Damned that debuted on the Hot 100 in January 2009. Eva was recently chosen to sing as a support act for the 2009 Beyonce Knowles’ I Am….Tour .

The Lady Datejust Pearlmaster is an excellent display of the superior craft that defines most Rolex watches and is often mistaken for a piece of jewelry on the wrist. The watch is most well known for the all round utility that it offers to its wearers. The Lady Datejust Pearlmaster is a provider of great harmony to anyone who likes her watch to be tuned to perfection. The choice is a stunning combination of the most luxurious of materials, precious stones and enchanting dials that make it one of the most spectacular watches that the Rolex house of watches has to offer. The watch features a date calendar that is specially encased within a Cyclops magnifier that enables clear vision on the foggiest of days. The certified chronometer is made in the tried and tested and much loved combination of white gold and diamonds. The 29 mm dial has a white background and is also equipped with a bezel that comes off nicely polished and set with brilliants. The watch get its name from the Pearlmaster bracelet that further beautifies it. Lady Datejust Pearlmaster is a self wound watch and waterproof to 100 metres. Like Eva Avila does it with her voice and beauty the Rolex Lady Datejust Pearlmaster literally makes you go weak in the knees.

Posted by Vanessa Puzio on August 18th, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | No Comments »

Sailing The Mighty Seas: Rolex Cup At Porto Cervo

Maxi Yacht Rolex Cup

The picturesque site of the Porto Cervo waters surrounded by the tranquility of fantastic surroundings will be home to many world class regattas. The Maxi Yacht Rolex Cup presented by Rolex is one of the remarkable events that will be commencing on the shores of the quaint Porto Cervo. Forming an important part of Rolex’s effort to augment the sport of sailing and improve the chances of the sailors the Maxi Yacht Rolex Cup bears with it aspects of determination and performance. This incredible racing challenge is open to maxi yachts that are above 18 meters in length.

The pristine waters of Porto Cervo have been recognized for the right conditions it offers for sailing as well as the number of challenges that sailors encounter while sailing the course. Home to the Yacht Club Coasta Smeralda one of the most eminent and professionally managed sailing clubs in the world collaborates with Rolex to hold the Maxi Yacht Rolex Cup in the most idealistically located site in the world. The tremendous opportunities available to sailors and the almost perfect setting of the environment, draws hordes of sailors as well a number of competitive regattas to the Porto Cervo. Due to the increased number of regatta challenges that are being held at the Porto Cervo by the Club Coasta Smeralda, the organizing committee is concentrating all its efforts on creating world class events.

Porto Cervo

Yacht Club Coasta Smeralda is known for the high level of competency and its panel of distinguished members who ensure that all the regatta challenges are held with a minimum amount of hindrance. Gearing up to hold the 20th edition of the Maxi Yacht Rolex Cup from the 6th to the 12th of September, Yacht Club Coasta Smeralda will collaborate with Rolex to bring to the world the most competitive and smooth functioning sailing tournament. Bringing together some of the most technologically advanced racing vessels to a range of elegant cruisers, the Maxi Yacht Rolex Cup will be rare spectacle that offers an extremely high level of competition.

Up till now a total of thirty eight Maxi Yachts have registered with the organizing authorities to participate in this eminent racing challenge. The entire fleet of yachts will be categorized into various divisions like the Cruising, Mini Maxi, Racing and Spirit of Tradition class. However the Wally yachts that are competing in the Maxi Yacht Rolex Cup will be racing in a division of their own. Even though the yachts that are competing in this event are over 18 meters in length some others like Albert Buell’s Saudade (MLT) and Hasso Plattner’s Visione (GER), have a total length of over 45 meters. The formidable racing vessel Alfa Romeo will be competing at the challenge and will pose a threat to all the other aspiring champions.

A culmination of rare talent, exceptional skill and world class competition marks the Maxi Yacht Rolex Cup. With a few days left for the event to commence sailors are bucking up and shifting gears to triumph at the Maxi Yacht Rolex Cup.

Posted by Vanessa Puzio on August 1st, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | 1 Comment »

A Tryst with Triumph: Monte-Carlo Rolex Masters

Rolex Monte Carlo SeriesWhen the most exemplary players congregate to face off against each other it is bound to be a riveting match. Rolex has a proud tradition of sponsoring sporting events that promote excellence and propound the ideals of sportsmanship. The Monte-Carlo Rolex Masters is an annual event sponsored by Rolex and is held in Roquebrune-Cap-Martin, France for the foremost male players in the world of tennis. A part of the ATP Masters Series this annual tournament takes place between the months of April and May. From the first tournament that was held in 1897 to an open event from 1969 onwards, exceptional tennis players from around the globe come to prove their mettle at the clay court of the Monte-Carlo Masters Series. Unlike the other ATP world tour masters 1000 tournaments, the Monte-Carlo Rolex Masters Series doesn’t have a mandatory player commitment, a change that came with the alterations brought by the ATP professionals in 2007.

 Daniel Nestor and Nenad ZimonjicThe 2009 edition of the Monte-Carlo Rolex Masters Series saw some stunning display of talent and while the world watched in awe as the ball hurtled across the court, exceptionally skilled players focused on returning the ball back with an equally powerful smash. In the doubles match the Serbian-Canadian player from Toronto, the 36 year old Daniel Nestor teamed up with Nenad Zimonjic and in an astounding display of talent beat the top seeded Bob and Mike Bryan in just 48 minutes to claim their second ATP world tour title. Daniel Nestor has over 60 men’s doubles titles under his belt that includes a gold medal at the 2000 summer Olympics, four Grand Slam men’s doubles title and the Tennis Masters Cup. This remarkable tennis player attended the Earl Haig Secondary School as a part of the gifted athletes program and imbibed more than the training given their to symbolize the quintessence of a true sportsman.

Daniel NestorComing into limelight after beating Stefan Edberg in a riveting match Daniel Nestor has been a part of Canada’s Davis Cup squad from 1992. He won his first doubles title in 1994 in Bogotá, Colombia along with partner Knowles defeating Luke and Murphy Jensen, who were the French Open champions. Clinching the Wimbledon title for the first time in 2008 after beating Jonas Björkman and Kevin Ullyett, Daniel Nestor was finally able to complete his career Golden Slam.

At the Monte-Carlo Rolex Masters Series this year Daniel Nestor played exceptionally and proved to the world why he truly deserved to win the doubles title. Powerful serves, incredible backhands, tremendous smashes and fluid footwork along with unwavering support to his team mate, Daniel Nestor set a new standard in double’s tennis. Rolex proudly celebrates the triumph of the Daniel Nestor and his partner Nenad Zimonjic who showed the world the potentiality of focus, dedication, trust and sportsmanship. In its long history Rolex has continually followed the path of ground breaking ingenuity with the utmost amount of passion and devotion. While maintaining the highest standards and adhering to the strictest guidelines in order to attain absolute perfection Rolex has constantly supported the cause of exceptionally brilliant players that have the urge to go beyond the ordinary and become more than just legends.

Posted by Vanessa Puzio on June 12th, 2009 and filed under Rolex Events, Rolex Sports | 3 Comments »

Which Rolex Watch Would Suit the Canadian Prime Minister Stephen Harper: The Rolex Datejust

RolexTo choose the right kind of watch for the most influential politician in Canada might seem like a superhuman task, but Rolex makes it uncomplicated. The Rolex Datejust would be the most subtle, classic and suitable watch for Stephen Harper. Harper is the first ever Canadian prime minister to be elected from the Conservative Party, which happened courtesy of the unification of the Canadian Alliance and the Progressive Conservative parties. The Rolex Datejust is also a unique piece because its inception was in 1945, the 40th anniversary of Rolex. Both Stephen Harper and the Rolex Datejust are first of sorts and believe in leading by example.

Harper and Datejust: The Names Echo Leadership

Beijing Olympic Games 2008Stephen Harper has been a member of the Canadian Parliament since 2002, after his victory from Calgary Southwest, Alberta. He was also one of the members who founded the Reform Party but later dropped out in favor of the head of the National Citizens Coalition. Just like Harper, the Rolex Datejust also signifies leadership as it has been said to be one of the premium watches fabricated by Rolex. Versatility is a common factor binding Harper and the Datejust because of Harper’s flexibility to slip into many roles and the watch’s ability to accommodate many designs and bracelets. Both Harper and Datejust are dynamic leaders in their own way, setting new trends in leadership.

2002 was the year when Harper became the leader of the Canadian Alliance and made his return as the opposition leader in Parliament. In the federal elections in October 2008, the Conservative party led by Harper won a strong majority thus setting up the pedestal for Harper to come to power. The 1970s was the time when the Datejust was fine-tuned and was given a much smaller profile. Saphire crystal was introduced to the watch to make it look slick. Both Stephen Harper and the Rolex Datejust symbolize leadership leading to effective change.

Posted by Vanessa Puzio on May 15th, 2009 and filed under Rolex Sports, Rolex Watches | 1 Comment »

Rafael Nadal Wins Fifth Consecutive Monte Carlo Rolex Masters Title

Rafael NadalTennis world’s number 1 Rafael Nadal won the Rolex sponsored Monte Carlo Rolex Masters Title defeating Serbian Novak Djokovic in the final by 6-3 2-6 and 6-1. Nadal has once again proven his mettle and shown the world of tennis that he is here to rule. Rolex has also been known for its superiority in selling watches and unarguably is the brand to supersede in terms of watch sales and popularity. This victory helped Nadal take his undefeated streak to 27 games at the 1000 Clay Court ATP World Tour Masters Tournament. Rolex has had a splendid streak of selling classic watches and having the best clientele in the world. The Rolex Masters Title would be the perfect souvenir to the already fabulous collection of trophies that Nadal boasts of.

The Monte Carlo Rolex Masters and ‘Rafa’: An Ongoing Connection

Rafael NadalRafael Nadal is a celebrated Spanish tennis player who is currently ranked #1. He has won this tournament for the fifth consecutive year. His victory is just another addition to the long list of  tournament victories that he has under his belt. A Six-time Grand Slam Champion, Nadal also won the Gold medal at the 2008 Summer Olympics in Beijing. Rolex has been the associate sponsor of many sporting events. Nadal became the second Spaniard to win Wimbledon and the first ever Spaniard to score a victory at the Australian Open. Rolex also holds the credit for being the first watch brand ever to introduce the day date concept which changed the way time was seen.

Nadal holds the record for the highest number of consecutive victories on a single surface with 81 wins on clay and has a record of 25-1 in finals played on clay courts. Nadal is regarded as the greatest clay court player of all times courtesy his unbelievable run on the surface. Rafael Nadal is also the face of many brands, courtesy of his populariy and exceptional fan following. Apart from watches, Rolex also associates itself with causes and events. Rolex takes pride in its association with the Monte Carlo Masters whose champion is the undisputed King of the world of tennis, just like Rolex is in the arena of watches. A legend for a legend!

Posted by Vanessa Puzio on May 15th, 2009 and filed under Rolex Events, Rolex Sports | 3 Comments »