Sarah Polley And Rolex Lady Datejust; The Weight Of Time

Sarah Polley

Time imposes its weight on those who have not acquired the talent to streamline it and suit their ways and more often than not the weight of time bears so heavily on some that they are bogged down by the demands it can make on their life. The Rolex house of watches stems from the belief that if they are in the business of manufacturing beholders of time their first priority is to understand that time is only conducive for those who have developed a skill to appreciate and respect it. Rolex lends this factor of integrity to the way it constructs its watches and the watches that turn out from the Rolex stable are exceptional because Rolex understands time like no other watch maker does.

Born in Ontario Sarah Polly started her acting career with the Disney produced Road to Avonlea and her character of Sarah Stanley was successful to the degree that it defined her for the length of time that she was on the show. She won the Gemini Award for her remarkable performance in Straight Up and this led to casting in The Law of Enclosures. She also received the Genie Award for an interesting act in My Life Without Me. She was also cast in the lead for The Secret Life of Words. The much coveted Academy Award nomination came with her stirring screenplay for Away From Her. She won the director’s award at the Genie Awards, the first time for a woman to do so. The actress cum director is also an advocate against the Free Trade Areas of the Americas proposal and has served as a member of David Miller’s transition advisory team.

Rolex Lady Datejust

The Rolex Datejust is a watch that is superlative in its performance because it incorporates the Oyster Perpetual characteristic in it. It was also the first watch in the history of wristwatches that features a date display and the watch borrows its name from the same mechanism. The other specialty of the watch is the fact that it has a Cyclops magnifying lens that allows the watch wearer to view the time with better precision. The date calendar of the Rolex Lady Datejust and the Cyclops Magnifier combine to form a pact that makes the watch unparalleled in the field of watches. The movement of the watch is self wound and lends a degree of individuality to the Rolex Lady Datejust. The Rolex Lady Datejust is 36mm sized and is constructed in a variety of combinations. The most popular of these is the steel and yellow gold pair because this combination is extremely classy in its appearance. The fluted bezel of the watch adds just the right degree of edge to the Rolex Lady Datejust and the white dial perfectly complements the set to take the look of the watch to a whole new level of performativity. The Rolex Lady Datejust has a sapphire crystal in its mechanism that calls for the uniqueness in the watch and combined with it being waterproof to 100 meters the watch spells invincibility. The bracelet of the Rolex Lady Datejust is an Oyster featuring an Oysterclasp and the Easylink is the other feature of the watch that augments the watch’s act. The Rolex Lady Datejust like Sarah Polly truly understands the weight of time and hence it fine tunes its performances and makes it fall in place with the constant changes of a second.

Posted by Vanessa Puzio on September 6th, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | No Comments »

Sarah Chalke And Rolex Cellini Cellissima; Cinderellas Of Time

Sarah Chalke

The Cinderella story had its quintessential fairy godmother granting the damsel in distress a chance of a lifetime that could take her existence away from cinders and into the prince’s arms but the element that added the tense edge to the story was the factor of time and the role it played in Cinderella’s life. Had the clock not struck twelve and had Cinderella not left the party in a hurry leaving her slipper behind the world would perhaps had been shaped differently. The Cinderella story is so inspiring because it is a tale of possibilities, of how life does not treat one in the same way on two successive days. Rolex too tries to bring in this novelty factor in the way it manufactures its watches for its clientele that maybe exclusive but is ever growing. Rolex knows that time is ever changing and hence it always tries to build itself to a level of excellence reaching which is easy but maintaining that position is something that only Rolex with its expertise and its penchant for innovation can live up to. Sarah Chalke has had a life that may not have been as distressing as Cinderella’s but where the Cinderella element comes into her life is in the way Sarah has always held hope for life, she is an eternal optimist and believes that a good life is one that is spent loving yourself and knowing that life always has something good in store for you despite the momentary darkness that it may have delved you in.

The actress is a polyglot being able to speak French, German and English most fluently and she has occasioned her acting with the same variety. She appeared in musical theater productions and went on to do roles in serials like Scrubs, Nothing Too Good for a Cowboy, How I Met Your Mother and The O.C. The actress is also an activist for prevention against breast cancer and has also featured on Why I Wore Lipstick To My Mastectomy a short film that creates awareness about the disease.

Rolex Cellini Cellissima

Cellini collection was launched with an intention to serve the premium watch market a force that was not only unmatchable but most accurate in terms of both design and performance. The Rolex Cellini Cellissima was constructed to be a watch that could not only dazzle with its outer appearance but also backed it up with an adept mechanism running the watch. Rolex Cellini Cellissima is part of the 18ct white gold collection and also features a unique tonneau shaped bezel. For those who like their watch to serve as an extension of their style, Rolex Cellini Cellissima offers a round shaped bezel. The watch is beautifully emblazoned with diamond chips and they are so subtly inculcated into the watch that they don’t appear to the eye on a jarring note. The Rolex Cellini Cellissima features an additional diamond set component that sprawls over the watch case, the bracelet and the clasp of the watch. The superior design is the outcome of years of building on the concept that a watch which is good looking can also have a beautifully streamlined mechanism running it from under.

Posted by Vanessa Puzio on September 6th, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | No Comments »

Don Cherry And Rolex Air King; Indispensable Monarchs

Don Cherry

There are some for whom there is no replacement. These irreplaceable entities come once in a lifetime and leave the world stunned with their fantastic performance and determined action.Their place itself is so unique that others would find it impossible to step in and act as a replacement. Rolex is one of those watch makers that is irreplaceable and has created such a niche which cannot be removed or replaced. The watches that the brand has created in the past and the ones that it continues with are unique and one of a kind pieces that cannot be substituted. All of them have their own unique features that are exemplary and feature out of the box innovation. It has been such exemplary work that has catapulted Rolex into the league of the irreplaceable, a league of which Don Cherry is a part of courtesy his broadcasting exploits on the National Hockey League or the NHL.

Donald Stewart Cherry, known better as Don Cherry was born on February 5, 1934 and has earned an outstanding reputation as a Canadian Ice Hockey Commentator for CBC Television. Don Cherry is well known for being extremely outspoken and articulate, his colorful dressing sense and the patriotism that he wears on his sleeve. Don Cherry started off by playing junior hockey at the Ontario Hockey Association with the Barrie Flyers and the Windsor Spitfires. He was part of the Memorial Cup winning team and dropped out of high school to play for the Hershey Bears in the American Hockey League. Rolex Air King
He became involved in commentary and gradually became a regular feature at all the major ice hockey events across Canada. At present, he hosts ‘Coach’s Corner’ on Hockey Night in Canada and is also part of the ESPN team that broadcasts all the Stanley Cup playoffs. Cherry got voted the Seventh Greatest Canadian on the television serial, The Greatest Canadian, broadcasted by the Canadian Broadcasting Corporation. Don Cherry has earned an irreplaceable reputation, just like the Rolex Air King whose features are very unique and effective.

The Rolex Air King is a distinct Rolex watch that is a result of immense creativity and superior technology. The watch represents modernity and at the same time is an embodiment of the customary tradition that Rolex is known for. The Air King lodges all the features of the Perpetual Oyster variety and is also a qualified chronometer certified by the Swiss Official Chronometer Testing Institute. The bezel of the watch has been fitted with a lot of precision and the dial inside it is meticulously designed with all the time markings thoroughly readable. The watch has been stylized in classic steel which makes it look very polished and features the Oysterclasp bracelet that can be worn easily. It is waterproof till a depth of 100 meters, which means that can go underwater without worrying about its safety. The watch comes packaged in 18 carat gold and goes well with all sorts of attire. Such exemplary features make the watch inimitable, a reputation that Don Cherry has earned over all these years through his role as a remarkable Ice Hockey Commentator.

Posted by Vanessa Puzio on September 1st, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | No Comments »

Carrie Anne Moss And Rolex Cellini Orchid; Radiating Elegance

Carrie Anne Moss

Dreaming to be big as galactic is a desire that all of us harbour. Those who do not make the cut are the ones in whom the dream gets deserted. Accomplishment only comes after a rough journey, something that this category knows but fails to act upon. Rolex took the rough path and came out triumphant. Rolex has been a brand which has become a part of glory and is synonymous with quality and performance. The legend began a century ago and since then has become one of the mostly highly desired watch brands. The passageway treaded by Rolex is something that very few prefer to travel and hence, are unable to emulate all the conquests that are credited with Rolex.

The Rolex Cellini Orchid is a watch that symbolizes the success that brand Rolex has achieved over all these years. The watch is an enthralling piece and can be mistaken by anyone to be a precious jewel made from gold. It is categorically meant for females and has been designed to suit their needs and match upto their sensualities. The appearance of the watch is stunning and it will not be surprising if a female is seen going down on her knees in adoration. The technology used in it represents the latest trends prevalent and the watch dazzles on the wrist on which it is worn. It is an elegant piece of art which suits women best.

Cellini Orchid

If there is an artist who has conducted her career with grace, dignity and flamboyance, then Carrie Anne Moss is one the finest examples quoted. Moss began as an artiste at a very young age and joined the children musical theatre of Vancouver at a tender age. She toured Europe with the school choir and then rolled into the American Academy of Dramatic Arts. Her modeling career took her places as she traveled Spain and Japan. Her breakthrough role came when she was cast as Trinity in The Matrix and reprised her role in the following sequels. The trilogy was a blockbuster hit and made her famous all over the world. She worked in other films like The Crew and Red Plane before working in the Oscar nominated Chocolat. She also earned acclaim for her work in Memento in the form an Independent Spirit Award. Despite all the overwhelming success, Carrie Anne Moss has always been known for her shy demeanour and subtle elegance. The Rolex Cellini Orchid radiates supreme elegance when worn on the wrists by women.

Carrie Anne Moss exemplifies the notion that one does not need to be over the top to be successful or to earn fame. The Cellini Orchid echoes this sentiment after being packed with all enterprising features but still managing to look delicate. The gem set case in which it comes looks fundamentally glamorous and has diamond markers on it. The Orchid has also been made in 18 carat gold and is exciting for those who love wearing gold. The bezel is stunning and the bracelet has been kept slight so that it looks tender on a woman’s wrist. The quart movement is reliable and the performance of the watch is exemplary. Carrie Anne Moss has been consummate in all her performance. The Cellini Orchid has been engineered with consummate perfection making I one of the most cherished watches ever made for women.

Posted by Vanessa Puzio on August 22nd, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | No Comments »

Eva Avila And Rolex Lady Datejust Pearlmaster; Makes You Go “Weak In The Knees”

Eva AvilaThe winner of the fourth season of the Canadian Idol sure has a lot going on for her at a very young age of 22. The gorgeous singer was the second female winner of the reality show and has quickly become an idol for young teenage girls all over Canada. Like the Rolex that has garnered a huge fan following and gone the next step and can claim for itself a loyalty that very few watch brands can even begin to dream of, the way Eva’s career is shaping up it doesn’t see long before we’ll see the young singer competing with the best in the music industry. Rolex in Canada was introduced as the Rolex watches started gaining more popularity on the other side of the border. Rolex since its inception has made people who like efficiency in style go weak in the knees with their designs and the talent to reintroduce their selves with every new collection.

The singer from Ontario gave her first public performance when she was only two years of age. Eva auditioned for the fourth season of the Canadian Idol and was soon selected for the contest. Eva went on to become the Canadian Idol of the season after defeating her close opponent Craig Sharpe with only 3% votes. She sang the hit single Meant to Fly and won the Idol Single round. Avila performed on Powerless on the Grand Finale night of the contest and was declared the winner. Eva had won a lot of support from local politicians who touted Eva as one of the most obvious candidates for international stardom. Lady Datejust Pearlmaster Sony BMG signed on Eva and her first single Meant to Fly debuted at number one on the Canadian singles chart. The single received a double platinum certification. Avila’s debut album Somewhere Else released in 2006 and Eva was nominated for the 2007 Juno Award. Her next sophomore album released in October 2008 and the special feature of the album was the song Damned that debuted on the Hot 100 in January 2009. Eva was recently chosen to sing as a support act for the 2009 Beyonce Knowles’ I Am….Tour .

The Lady Datejust Pearlmaster is an excellent display of the superior craft that defines most Rolex watches and is often mistaken for a piece of jewelry on the wrist. The watch is most well known for the all round utility that it offers to its wearers. The Lady Datejust Pearlmaster is a provider of great harmony to anyone who likes her watch to be tuned to perfection. The choice is a stunning combination of the most luxurious of materials, precious stones and enchanting dials that make it one of the most spectacular watches that the Rolex house of watches has to offer. The watch features a date calendar that is specially encased within a Cyclops magnifier that enables clear vision on the foggiest of days. The certified chronometer is made in the tried and tested and much loved combination of white gold and diamonds. The 29 mm dial has a white background and is also equipped with a bezel that comes off nicely polished and set with brilliants. The watch get its name from the Pearlmaster bracelet that further beautifies it. Lady Datejust Pearlmaster is a self wound watch and waterproof to 100 metres. Like Eva Avila does it with her voice and beauty the Rolex Lady Datejust Pearlmaster literally makes you go weak in the knees.

Posted by Vanessa Puzio on August 18th, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | No Comments »

Sailing The Mighty Seas: Rolex Cup At Porto Cervo

Maxi Yacht Rolex Cup

The picturesque site of the Porto Cervo waters surrounded by the tranquility of fantastic surroundings will be home to many world class regattas. The Maxi Yacht Rolex Cup presented by Rolex is one of the remarkable events that will be commencing on the shores of the quaint Porto Cervo. Forming an important part of Rolex’s effort to augment the sport of sailing and improve the chances of the sailors the Maxi Yacht Rolex Cup bears with it aspects of determination and performance. This incredible racing challenge is open to maxi yachts that are above 18 meters in length.

The pristine waters of Porto Cervo have been recognized for the right conditions it offers for sailing as well as the number of challenges that sailors encounter while sailing the course. Home to the Yacht Club Coasta Smeralda one of the most eminent and professionally managed sailing clubs in the world collaborates with Rolex to hold the Maxi Yacht Rolex Cup in the most idealistically located site in the world. The tremendous opportunities available to sailors and the almost perfect setting of the environment, draws hordes of sailors as well a number of competitive regattas to the Porto Cervo. Due to the increased number of regatta challenges that are being held at the Porto Cervo by the Club Coasta Smeralda, the organizing committee is concentrating all its efforts on creating world class events.

Porto Cervo

Yacht Club Coasta Smeralda is known for the high level of competency and its panel of distinguished members who ensure that all the regatta challenges are held with a minimum amount of hindrance. Gearing up to hold the 20th edition of the Maxi Yacht Rolex Cup from the 6th to the 12th of September, Yacht Club Coasta Smeralda will collaborate with Rolex to bring to the world the most competitive and smooth functioning sailing tournament. Bringing together some of the most technologically advanced racing vessels to a range of elegant cruisers, the Maxi Yacht Rolex Cup will be rare spectacle that offers an extremely high level of competition.

Up till now a total of thirty eight Maxi Yachts have registered with the organizing authorities to participate in this eminent racing challenge. The entire fleet of yachts will be categorized into various divisions like the Cruising, Mini Maxi, Racing and Spirit of Tradition class. However the Wally yachts that are competing in the Maxi Yacht Rolex Cup will be racing in a division of their own. Even though the yachts that are competing in this event are over 18 meters in length some others like Albert Buell’s Saudade (MLT) and Hasso Plattner’s Visione (GER), have a total length of over 45 meters. The formidable racing vessel Alfa Romeo will be competing at the challenge and will pose a threat to all the other aspiring champions.

A culmination of rare talent, exceptional skill and world class competition marks the Maxi Yacht Rolex Cup. With a few days left for the event to commence sailors are bucking up and shifting gears to triumph at the Maxi Yacht Rolex Cup.

Posted by Vanessa Puzio on August 1st, 2009 and filed under Rolex Culture, Rolex Events, Rolex Marketing, Rolex Sports | No Comments »

A Tryst with Triumph: Monte-Carlo Rolex Masters

Rolex Monte Carlo SeriesWhen the most exemplary players congregate to face off against each other it is bound to be a riveting match. Rolex has a proud tradition of sponsoring sporting events that promote excellence and propound the ideals of sportsmanship. The Monte-Carlo Rolex Masters is an annual event sponsored by Rolex and is held in Roquebrune-Cap-Martin, France for the foremost male players in the world of tennis. A part of the ATP Masters Series this annual tournament takes place between the months of April and May. From the first tournament that was held in 1897 to an open event from 1969 onwards, exceptional tennis players from around the globe come to prove their mettle at the clay court of the Monte-Carlo Masters Series. Unlike the other ATP world tour masters 1000 tournaments, the Monte-Carlo Rolex Masters Series doesn’t have a mandatory player commitment, a change that came with the alterations brought by the ATP professionals in 2007.

 Daniel Nestor and Nenad ZimonjicThe 2009 edition of the Monte-Carlo Rolex Masters Series saw some stunning display of talent and while the world watched in awe as the ball hurtled across the court, exceptionally skilled players focused on returning the ball back with an equally powerful smash. In the doubles match the Serbian-Canadian player from Toronto, the 36 year old Daniel Nestor teamed up with Nenad Zimonjic and in an astounding display of talent beat the top seeded Bob and Mike Bryan in just 48 minutes to claim their second ATP world tour title. Daniel Nestor has over 60 men’s doubles titles under his belt that includes a gold medal at the 2000 summer Olympics, four Grand Slam men’s doubles title and the Tennis Masters Cup. This remarkable tennis player attended the Earl Haig Secondary School as a part of the gifted athletes program and imbibed more than the training given their to symbolize the quintessence of a true sportsman.

Daniel NestorComing into limelight after beating Stefan Edberg in a riveting match Daniel Nestor has been a part of Canada’s Davis Cup squad from 1992. He won his first doubles title in 1994 in Bogotá, Colombia along with partner Knowles defeating Luke and Murphy Jensen, who were the French Open champions. Clinching the Wimbledon title for the first time in 2008 after beating Jonas Björkman and Kevin Ullyett, Daniel Nestor was finally able to complete his career Golden Slam.

At the Monte-Carlo Rolex Masters Series this year Daniel Nestor played exceptionally and proved to the world why he truly deserved to win the doubles title. Powerful serves, incredible backhands, tremendous smashes and fluid footwork along with unwavering support to his team mate, Daniel Nestor set a new standard in double’s tennis. Rolex proudly celebrates the triumph of the Daniel Nestor and his partner Nenad Zimonjic who showed the world the potentiality of focus, dedication, trust and sportsmanship. In its long history Rolex has continually followed the path of ground breaking ingenuity with the utmost amount of passion and devotion. While maintaining the highest standards and adhering to the strictest guidelines in order to attain absolute perfection Rolex has constantly supported the cause of exceptionally brilliant players that have the urge to go beyond the ordinary and become more than just legends.

Posted by Vanessa Puzio on June 12th, 2009 and filed under Rolex Events, Rolex Sports | No Comments »

Which Rolex Watch Would Suit the Canadian Prime Minister Stephen Harper: The Rolex Datejust

RolexTo choose the right kind of watch for the most influential politician in Canada might seem like a superhuman task, but Rolex makes it uncomplicated. The Rolex Datejust would be the most subtle, classic and suitable watch for Stephen Harper. Harper is the first ever Canadian prime minister to be elected from the Conservative Party, which happened courtesy of the unification of the Canadian Alliance and the Progressive Conservative parties. The Rolex Datejust is also a unique piece because its inception was in 1945, the 40th anniversary of Rolex. Both Stephen Harper and the Rolex Datejust are first of sorts and believe in leading by example.

Harper and Datejust: The Names Echo Leadership

Beijing Olympic Games 2008Stephen Harper has been a member of the Canadian Parliament since 2002, after his victory from Calgary Southwest, Alberta. He was also one of the members who founded the Reform Party but later dropped out in favor of the head of the National Citizens Coalition. Just like Harper, the Rolex Datejust also signifies leadership as it has been said to be one of the premium watches fabricated by Rolex. Versatility is a common factor binding Harper and the Datejust because of Harper’s flexibility to slip into many roles and the watch’s ability to accommodate many designs and bracelets. Both Harper and Datejust are dynamic leaders in their own way, setting new trends in leadership.

2002 was the year when Harper became the leader of the Canadian Alliance and made his return as the opposition leader in Parliament. In the federal elections in October 2008, the Conservative party led by Harper won a strong majority thus setting up the pedestal for Harper to come to power. The 1970s was the time when the Datejust was fine-tuned and was given a much smaller profile. Saphire crystal was introduced to the watch to make it look slick. Both Stephen Harper and the Rolex Datejust symbolize leadership leading to effective change.

Posted by Vanessa Puzio on May 15th, 2009 and filed under Rolex Sports, Rolex Watches | No Comments »

Rafael Nadal Wins Fifth Consecutive Monte Carlo Rolex Masters Title

Rafael NadalTennis world’s number 1 Rafael Nadal won the Rolex sponsored Monte Carlo Rolex Masters Title defeating Serbian Novak Djokovic in the final by 6-3 2-6 and 6-1. Nadal has once again proven his mettle and shown the world of tennis that he is here to rule. Rolex has also been known for its superiority in selling watches and unarguably is the brand to supersede in terms of watch sales and popularity. This victory helped Nadal take his undefeated streak to 27 games at the 1000 Clay Court ATP World Tour Masters Tournament. Rolex has had a splendid streak of selling classic watches and having the best clientele in the world. The Rolex Masters Title would be the perfect souvenir to the already fabulous collection of trophies that Nadal boasts of.

The Monte Carlo Rolex Masters and ‘Rafa’: An Ongoing Connection

Rafael NadalRafael Nadal is a celebrated Spanish tennis player who is currently ranked #1. He has won this tournament for the fifth consecutive year. His victory is just another addition to the long list of  tournament victories that he has under his belt. A Six-time Grand Slam Champion, Nadal also won the Gold medal at the 2008 Summer Olympics in Beijing. Rolex has been the associate sponsor of many sporting events. Nadal became the second Spaniard to win Wimbledon and the first ever Spaniard to score a victory at the Australian Open. Rolex also holds the credit for being the first watch brand ever to introduce the day date concept which changed the way time was seen.

Nadal holds the record for the highest number of consecutive victories on a single surface with 81 wins on clay and has a record of 25-1 in finals played on clay courts. Nadal is regarded as the greatest clay court player of all times courtesy his unbelievable run on the surface. Rafael Nadal is also the face of many brands, courtesy of his populariy and exceptional fan following. Apart from watches, Rolex also associates itself with causes and events. Rolex takes pride in its association with the Monte Carlo Masters whose champion is the undisputed King of the world of tennis, just like Rolex is in the arena of watches. A legend for a legend!

Posted by Vanessa Puzio on May 15th, 2009 and filed under Rolex Events, Rolex Sports | No Comments »

Olympic Gold Medalist Eric Lamaze is #1 In The Rolex World Rankings and Canada’s Athlete Of the Year

Beijing Olympic Games 2008After becoming #1 in the Rolex World Rankings and triumphing in Beijing, Olympic show jumping gold medalist Eric Lamaze has been named Canada’s Male Athlete of the Year for 2008. Eric Lamaze received the award at the 36th Canadian Sport Awards (CSA), which celebrates excellence in sports and honors the athletes and leaders who compete and inspire hope throughout the calendar year. In 2008, Lamaze, riding Hickstead, had a remarkable year, which included individual gold and team silver medals at the 2008 Olympic Games. The pair also won the $100,000 CN World Cup Grand Prix at Toronto’s Royal Horse Show, €175,000 Rolex World Cup Grand Prix in Geneva, Switzerland, $200,000 Queen Elizabeth II Cup at the Spruce Meadows North American Tournament and $200,000 CN Reliability Grand Prix Spruce Meadows National Tournament. Based on these and many other outstanding results in 2008, Lamaze took over the number one spot on the Rolex World Rider Rankings released by the Federation Equestrian International (FEI).

Lamaze with a Gold MedalLamaze’s achievements were described in detail at the awards ceremony by Equine Canada CEO, Akaash Maharaj when he said: “As the Olympic jumping gold medalist, and as the top ranked jumper in the world today, Eric Lamaze’s sporting achievements are both historic and epic in proportions. Still, more importantly, his conduct on the field has exemplified good sportsmanship: humility in victory; grace in defeat; and generosity to teammates and opponents alike. We are enormously proud of Eric as an athlete and as a Canadian, and we are grateful to the True Sport Foundation for recognizing him as Canada’s Male Athlete of the Year.” Eric Lamaze attained the Rolex #1 ranking when he won The Grand Prix Rolex, the fifth leg of the Rolex FEI World Cup™ competition. As the rider who wanted foremost to show that he is the best in the world, Eric Lamaze fought for his victory in a thrilling jump off against Meredith Michaels-Beerbaum. Olympic champion Eric Lamaze proved in 2008 in the huge Palexpo arena in Geneva that he and Hickstead could win a big indoor Grand Prix against the best of the world and deserved the Rolex #1 ranking. The Rolex World Cup Grand Prix in Geneva, Switzerland, on December 14 gave Lamaze the additional points required to take over the coveted number one spot. Lamaze currently has 3,550 points while Michaels-Beerbaum has 3,535.

“Over the past four years, I have committed myself to competing against the best in the world, which has meant spending a lot of time in Europe,” said Lamaze, 40.  “My owners, as well as a great team of people at home, have helped make that possible.  To have achieved my goal is simply incredible, and for a Canadian to be number one in the world is something we can all be proud of.” Eric Lamaze represents what Rolex sponsorship of sporting events is all about: Through hard work and dedication, he performs with the precision and the quality of a Rolex watch. As an Olympic champion and with a #1 Rolex ranking, Eric Lamaze represents the very best of the equestrian world.

Rolex World Cup Finals, Las Vegas

Posted by John Lavitt on February 26th, 2009 and filed under Rolex Marketing, Rolex Sports | No Comments »