There are times when circumstances and underlying factors have been responsible for the disappearance of several events that have been pivotal in ushering world class talent and have heralded the becoming of numerous champions. In spite of their incredible track record over the years the tremendous shift in the market and the economic dynamics has resulted in a dearth of sponsors that drive the tournament. Known around the world for more than its range of incredibly crafted watches, Rolex has always sought to aid those events that show a promise for the future and an unrelenting ambition to survive all odds.

Apart from its remarkable legacy that spans all over the length and breadth of this globe, Rolex has played an instrumental role in resurrecting several competitive events like the Grand-Am racing tournament in United States through its unwavering partnership. What most people don’t realize is that Rolex is not merely a watch brand but is an idea, an ambition and an inspiration that forms the wind that assists several world class events sail over churning waters. In Canada Rolex has always played a fantastically different role in all spheres from supporting cultural events to manufacturing a wholly Canadian Rolex watch till the early 60s. Forming an indelible part of Canadian development and elemental part of the progress in all aspects that involve the pursuit of excellence, Rolex comes to the aid of a number of events all around the lands of Canada.

Tennis Canada the composite authoritative body that organizes all tennis events and ensures that they grow in both size and scope has been continually creating world class tennis competitions for quite a few years. In August this year 25 top ranked women tennis players like the current world champion Serena Williams and Dinara Safina one of the most respected players in the circuit came to Toronto to participate in the tennis events put forward by Tennis Canada. However, the structural changes in the economic setup of the world automatically affected the sponsorship status of the event that earlier had no paucity of big brands supporting the tennis competitions. A lot of companies that had been collaborating with Tennis Canada had to pull out of sponsoring the events due to the retrenchments and the cut in advertising along with changes in the policy of the company. The impending shift in the corporate structure was just a matter a time and companies would have pulled out. Several principal partners did not renew the contract after 4 years or partnering Tennis Canada in the face of the turbulent economic storm.

When the competition seemed to facing quite a few problems and it looked like the revenue generated from the ticket sales would not have been enough to cover the costs of the event, Rolex known for coming to the rescue forged a partnership with Tennis Canada to bring forward the event and give it a new lease of life in the face of the storm that seems to be consuming most companies around. Rolex was never brought to life as a brand but as a momentum that would push the world to attain the impossible. This is merely the beginning of the partnership and considering the Rolex heritage this collaboration would stay for decades to come.

Rolex, a world class brand moved forward from a product to an idea and finally into an inspiration, stands tall imagining and working towards a future that dreams of harmonious progress towards the highest forms of perfection. Over the hundred year of its operation, Rolex has partnered some of the greatest sporting events in history and through unhindered support has transformed them into world class events which test, inspire and celebrate the capacity of human achievement and determination. In the United States, Rolex collaborated with the racing committees to create the coveted Grand-Am Rolex Sports Car Series that holds a reputation as the proving ground for racers all over the world.

The most recent racing event out of the 12 races that comprise the Rolex Sports Car Series was the Montreal 200 that was held over two days on the 28^th and 29^th of August on the Circuit Gilles De Villeneuve in Montreal, Quebec. According to the performances so far the Chip Ganassi Racing team with a total of 248 points is leading the rankings while close on the heels is the GAINSCO/Bob Stallings Racing team with 244 points. In the third place is the SunTrust team with 234 points; however the increasing competition can lead to a turn of events any time. The Montreal 200 for 2009 is heating up with the close competition and the ever increasing levels of performance of the participating drivers, makes this an immensely riveting event. Over the two days that the Rolex Montreal 200 is held the first day features four practice sessions that is followed by a qualifying race that determines the drivers that will be taking part in the final racing challenge. The practice racing sessions are quite important as they not only prepare the racers for the coming event but are imperative in forming the pack that actually participates in the final racing challenge that is held on the second day of the competition.

On the 28^th of August the practice sessions that concluded led to the qualifying event that saw racers left no holes barred to prove their mettle and their skills. Pulling ahead of the other racers by almost a hair’s breadth were racers from the GAINSCO Bob Stallings team who came in at the top finishing the race at 1:32.235 and notching up a top speed of 105.734 miles per hour, while Chip Ganassi Racing Team crossed the finish line at 1:32.235 with a top speed of 105.734 miles per hour in the second place. In the third place was the Penske Racing Team that finished the race in 1:32.442 at the top speed of 105.497 miles per hour. The qualifying race results show just how close the competition has gotten and how far the rivalry amongst the racers has peaked.

With only two more races left in the entire Rolex Racing Championships, the teams are pulling all stops to move ahead of the pack. Though 29^th is going to decide the final champion, the qualifying leg of the race is equally crucial in charting the map to the finish.

Exploring places and exploring spaces are two very varied experiences but to be able to explore the infinity that is space and become the master of the universe even it were all on the reel front is a flight that your imagination must often want to explore. Hayden Christensen has had the privilege to do this and more and has retold the story of Luke Skywalker with a new vigor. Rolex Explorer carries its adventure with its name and the watch is specially crafted by Rolex craftsmen to cater to those who like to keep their adrenaline pumped regularly and do it only to the perfect tune of time. Rolex has always enjoyed fantastic popularity and it has retained its position as one of the premier global watch brands because exploring new ways to serve time to people has been one of its topmost priorities. With the Explorer the Rolex has made the arduous task of wearing a watch and expecting it to show accurate timing at all hours and in all places a possibility. Rolex debuted with a bang and every time it launches a new collection Rolex makes sure that the novelty factor stays.

Born in Vancouver, Canada Christensen attended the Actor’s Studio in New York and his first appearance on screen was on a Pringles commercial. Hayden started is reel career with a role in Family Passions and from here onwards he landed roles in other television series including Are You Afraid of the Dark? Goosebumps and Forever Knight amongst many others. Hayden played an abused teenager on Higher ground with a sensitivity that belied his age.

In 2001 Christensen played a troubled teenager in Life as a House and this role garnered a Golden Globe and Screen Actor’s Guild Award nomination for the young actor. Christensen was cast to play Anakin Skywalker in Star Wars Episode III: Revenge of the Sith and this movie brought him into the public eye, what no other film role had done for him till now. He was voted as one of Teen People’s 25 hottest stars under 25 and also grabbed the lead in Shattered Glass where he played journalist Stephen Glass.

Christensen was also cast alongside Sienna Miller in Factory Girl and played a young man with the ability to teleport in the film Jumper. His current girlfriend Rachel Bilson and Hayden were cast together in the film New York, I Love You- the film is slated to release this year. Hayden will also play a detective in Quantum Quest: A Cassini Space Odyssey where he will costar with Samuel Jackson.

Rolex Explorer could not have been a better accompaniment had one wanted to take time to space and seen how it can tell time there. The Explorer debuted in 1953 and was launched to mark the historic event of Sir Edmund Hillary successfully ascending the peak of the Everest. These watches are not only extremely robust but they also have a knack to defy the most extreme of weather conditions with their zeal to keep the hands ticking. The certified chronometer watch has a 36 mm sized black dial that again is very striking. The Explorer even though it is a heavy duty watch is made in polished steel material and its Oysterlock bracelet tightly wraps the watch to your wrists even when you are facing the most destructible of hurricanes figuratively speaking. The Rolex Explorer is also waterproof to 100 meters and crystallized in sapphire stone. Both Christensen and the Rolex Explorer like defying gravity when it comes to exploring new places.

Rolex has maintained a reputation that makes it quite indispensable in the field of transforming watch making into a luxury brand. And what has made it come this far is the fact that Rolex has never set a limit on how much it can achieve for itself in terms of how and what it serves to its customers. Rolex always experiments, wanting to reach avenues that it hasn’t explored hitherto and setting new benchmarks when it comes to watches, both exclusive and luxurious.

The Farnbacher Loles Racing team also relates to this spirit that the Rolex exudes and teamed with 4 cars and some expert drivers they are all set to traverse two Canadian Provinces over a span of 3 series. The team comprises of the Principal, Gregory Loles who is very excited about the team competing in a multiple of series this year. Headed by team drivers Leh Keen, Eric Lux and Byan Sellers, Loles cannot see why they would return empty handed.

Two other drivers Wolf Henzler and Darrell Carlisle are teaming up to compete at the Mosport International Raceway in Ontario and the Patron GT3 Challenge. But all eyes are set on the “Ironman� Dirk Werner who will be co driving the Farnbacher Loles Racing #87 GT3 Cup and the Loles Racing #87 GT3 RSR with Wolf Henzler in the ALMS event. Naturally Principal Loles is thrilled about the opportunities that his team is getting and is hoping for at least one team to do him proud.

The Loles Racing team is determined to go away with a higher score this time that they compete and drive higher from the 2008 ALMS Mosport Result. The Mosport racing team will also be banking upon the exhaustive and comprehensive practice that they have gone through pre-series.

Rolex in its lifetime of more than a century had to go through a time when it was facing stiff competition from other luxury watch brands, the watch brand fought it out and have come this far today only because they are so resilient. The Loles team also feels that they are yet to receive the accolades that they have deserved so strongly from last year. This year with a team build up that is most envious and has been compiled together after a lot of thought and practice it looks like the team will get quite a number of trophies on board.

The team will campaign with two Porsche GT3 Cups in the Grand Am Rolex series and will take one Porsche GT3 RSR to the American Le Mans Series. Rolex has always earned for itself remarks that have not only commended its design but also the cent percent accuracy that the watch offers to its wearer. Rolex sets the standards a notch higher every time that it comes up with a new collection and promises to keep its customers guessing as to what is the next best thing that the Rolex is going to come up with. The Farnbacher Loles team has multiple paraphernalia put to good use to finally reach one goal, that of creating new history in the field of Mosport Racing.

Reaching the zenith is no easy task. The level of endeavor that goes into reaching that position is stupendous and cannot be replicated so easily. One ought to have a lot of qualities to be right there on top, from being enthusiastic to being versatile are just a couple of them. Rolex is one brand that has scaled innumerous heights and has left an impression at every stop so that it becomes an unforgettable experience. Rolex watches have been worn, admired and worshipped by the select few all over the globe and have become cult figures. The brand itself is no less than a commanding authority in the domain of wrist watches and has been such that the list of admirers keeps multiplying with each passing day.

Rolex Yacht Master is a watch that is beyond any comparison and any criticism. The kind of assets that the watch has been installed with vindicates the brand’s stand of producing classic pieces. The watch reflects peace and tranquility and seems to be something that is made to be enjoyed anywhere including countryside. George Canyon and the countryside have a very inherent relation. George grew up in Nova Scotia before moving west to pursue a singing career in music. He took part in Nashville Star 2 where he stood runners up and in the process, gained immense popularity within the Canadian community. He was also awarded the Best Country Recording of the Year and got nominated in four different functions namely, Canadian Country Music Awards,

Male Vocalist of the Year and Fan Choice Awards. In 2008, Canyon was given the rank of Honorary Colonel at 14 Wing Greenwood which is the largest air base in East Coast. George Canyon came to be known as the man who sang country music and who loved being at countryside. The Role Yacht Master is a watch whose usage is not dependant on places, be it seashores or countryside.

The Rolex Yacht Master is a scintillating piece of creation made by Rolex and has been loaded with a lot of features that make it a very prestigious possession to have. The performance of the watch is exemplary and its versatility is right there to be experienced by a lot of people. The usage of technology in the watch has been exemplary and the makers have put in a lot of creative changes to make the watch look different from the brood. The watch has been made out of 18 Carat Gold which give it a feeling as if it were an ornament made out of it. The bidirectional bezel is very enchanting and spins in a constant direction with all the marking on it being done very boldly. There is a Triplock winding crown which is again a very impressive feature and adds a lot of value to the watch. The Rolex Yacht Master is a qualified chronometer and has been made out of steel and yellow gold. The Oysterclasp adds the requisite icing on the cake to make the watch a truly enchanting experience. The Yacht Master can worn be worn by a lot of people, Yachtmen as well as those living near countryside. George Canyon also loves being near countryside, with his passion for country singing justifying the fact.